Film poster for 'Mughal-E-Azam'; Mangal Printers; Mumbai, India; c. 1960; Offset print; 101.6 x 76.2 cm. Museum of Art and Photography (MAP), Bengaluru, and Google Arts & Culture

A printing technique in which an inked image is impressed on a rubber cylinder or blanket through a printing plate (usually made of aluminium), then transferred to paper or other surfaces. It is commonly used for mass printing.